Title: Market New Products Successfully: Using Simulated Test Market Technology, Author: Kevin J. Clancy
Title: Simulated Test Marketing: Technology for Launching Successful New Products, Author: Kevin J. Clancy
Title: Counterintuitive Marketing: Achieving Great Results Using Common Sense, Author: Kevin J. Clancy
Title: Uncover the Hidden Power of Television Programming: ... and Get the Most from Your Advertising Budget / Edition 1, Author: Kevin J. Clancy
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