Identify Sales Growth Opportunities: Primary ways to grow sales.

Identify Sales Growth Opportunities: Primary ways to grow sales.

by Mark Nelson

NOOK Book(eBook)

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Overview

Sales growth is essential for both front line sales professionals as well as sales managers. There are two primary avenues for growth. You can grow within your current category, or you can seek opportunities outside your category. In this course, Author explains four primary ways to grow sales within your current market: selling to new customers, selling more to current customers, growing sales with multibrand customers, and identifying and capturing your competitor's customers. If you choose to look for outside opportunities, he explains how to identify adjacent markets, and how to grow through mergers, acquisitions, and partnerships.

Product Details

BN ID: 2940153925479
Publisher: Mark Nelson
Publication date: 12/21/2016
Sold by: Smashwords
Format: NOOK Book
File size: 100 KB

About the Author

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