Location and Personalisation: Delivering Online and Mobility Services
Location and Personalisation: Delivering Online and Mobility Services

Location and Personalisation: Delivering Online and Mobility Services

by D. Ralph

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Overview

This book takes a pragmatic look at two particular application technologies - location and personalization - and presents an understanding of the technical and business impact of both technologies. With a combination of overview papers, detailed technical case studies and an insight into actual implementation of these services within a telecommunications environment, this book will help those wishing to deliver improved services based on these capabilities. Other key topics covered include CRM and content management.

Product Details

ISBN-13: 9781849190343
Publisher: The Institution of Engineering and Technology
Publication date: 01/01/2004
Series: Communications Technology
Sold by: Barnes & Noble
Format: NOOK Book
File size: 3 MB

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