Jack's search for a healthy beverage for the public leads to the discovery of how to make orange juice that tastes nearly as good as fresh-squeezed but is more convenient and available year around. He subsequently builds a juice manufacturing and marketing empire. This is a historical novel comprised of both fiction and non-fiction. The fictional part tells an incredible story about one man's determination to succeed against overwhelming odds. The non-fiction part is a factual description of the birth, growth and challenges of a unique industry in its endeavor to satisfy the consumer's search for product superiority, fresh-squeezed taste and convenience. It also enables readers to experience the old Florida, the way it was before all the theme parks and condos.
PRAISE FOR THE ORANGE JUICE KING -
"I enjoyed reading this story of a Florida family and their many experiences and efforts to establish their dreams in the difficult environment of their day. Their success story is one of great effort and bravery, overcoming the many problems and pitfalls of their time. It is a true American story, recalling the hardships, family, economical, cultural and other challenges of that era. I look forward to reading more of this author's recollections of the development of one of our most dramatic cultures in a land so environmentally challenging." - Mary Kate Buckley, Library of Congress, retired
""The Orange Juice King" is a historical novel that is very well written and captures the flavor to several industries that were central to the economic development of Florida in the early to mid-1990s. The characters are composites of people who were pioneers in the sense that they were the innovators and risk takers who were providing Florida with an economic base that exists today. Woven into the stories of the character's lives is a sense of what it felt like to be poor and beaten down in early Florida and what it felt like to be wealthy and very successful.
The author, Allen Morris, grew up in a family that was similar to some of the characters in this novel and during his career he has met and known most of the leaders of the orange juice industry. He has carefully woven his understanding of the characters of the industry into a very entertaining book and does a very good job of giving the reader the historical flavor of how orange juice became a large industry in the Americas. This history is still evolving as is the history of Florida.
The book is easy to read and very interesting. It may well be adaptable to a short TV series about the history of modern Florida and the impact of the orange juice industry.
Having been a part of the citrus industry for many years, I understand and appreciate the depth of knowledge about the subject that Allen Morris shows in this story. He is to be congratulated on researching and writing "The Orange Juice King"." - M. Brent Gabler, Former Vice-President of Manufacturing and Engineering, Tropicana Products, Inc.
|Publisher:||Orchid Springs Publishing, LLC|
|Product dimensions:||5.00(w) x 8.00(h) x 0.63(d)|
About the Author
Most Helpful Customer Reviews
Hmph. XD PIG LATIN FOREVAAAA XD
More swine talk for thou. Ogtay otay "isperway" irsfay esultray