The Bronx To Bel-Air Two, 11 years after The Bronx To Bel-Air, updates the original and adds new ventures.
Venture often and dont worry about failure. Thats how you become an entrepreneur, and have fun along the way. Kranes had 15 successes and 17 failures during his 70-year career. Each chapter includes the startup and outcome, his profi ts or losses, what he learned, and shows you what it takes.
The ventures range from cable TV to international movie distribution, from an Internet patent to residential construction, and more.
Famous, wealthy persons helped him, e.g., Eli Broad (KB Homes, The Broad museum). As the book ends he is semi-retired, and enjoying the vacuum elevator business.
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About the Author
Len Krane is a serial entrepreneur, participates in charitable events, and has won no awards. He started 32 ventures across the U.S. and internationally.
Now in his mid-eighties, Krane drives a Tesla, is still entrepreneuring - and having fun along the way.
He and his wife Ila (“Eyela”) have a daughter and a son, and live in Bel-Air, CA with their year-old Norwich Terriers - Latka and Kugel.