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The second edition of this comprehensive guide introduces new marketing, advertising, sales and public relations techniques to the 1,500 proven ideas from the first edition. It adds dozens of new high-tech strategies required to stay one step ahead in today’s highly competitive global marketplace. Off- and online resources have been updated and new onesincluding blogs and new websiteshave been added.
About the Author
James Stephenson (Vancouver, BC) helps entrepreneurs start and grow their businesses with creative, results-based marketing techniques. He is the author of Ultimate Startup Directory and Ultimate Homebased Business Handbook